Supergroups
Diggin’ for a Brand Lift.
Supergroups came to us with more than just an outdated website — they needed a complete digital transformation. Their online and offline presence wasn’t reflecting their strength in the market as one of Victoria’s top Kubota dealerships. The challenge? Unite all platforms under one bold identity and give real horsepower to their marketing.
A Strategy Built for Growth.
We anchored everything around their slogan, “Diggin’ for a Livin’,” and developed a unique look and feel that now runs consistently across social, web, campaigns and print. From competitor audits and strategy workshops to content templates and product walkaround videos, every touchpoint was built with purpose.
Our social strategy delivered thumb-stopping content backed by data, while the new website delivered stronger user experience and streamlined navigation. The launch of their new Epping Super Store was supported with a full-funnel campaign across digital, email and radio.