CCC Ingredients
Legacy Reimagined
With over 50 years of trusted supply behind them, CCC Ingredients needed a refreshed identity that honoured their history - without feeling stuck in it.
We evolved the logo, deepening the yellow to add richness and intensity, while introducing angular forms into the octagon, subtle nods to the diversity of ingredients they supply across industries.
The result?
A mark that feels stable, confident, and contemporary.
We developed a visual identity system with updated colourways, brand language, and business collateral that felt modern while retaining CCC’s credibility. Our digital work focused on a user-first experience: clear navigation and considered copy to help customers quickly understand a complex offering. A great mix of the right ingredients plus a ‘sprinkle’ of something new!
The result is a digital brand that builds trust from the first click to the final enquiry.