Soap Opera Copy Writing

Copywriting for webshop

The client previously had an older site which had some outdated content, collating and reworking the copy we were able to form the foundations of the new website. Working closely with the client we grew the content from there, developing detailed product descriptions, referencing textbooks to ensure accuracy of the content. Custom search filters and accompanying copy were also developed to assist the user in finding the most appropriate product for their specific needs.